Gnanambika.A

Digital Marketer & Google analytical.

Digital marketing involves diverse roles such as SEO Specialists, who optimize websites for search engines; Social Media Managers, who build brand engagement on social platforms; Content Marketers, who create valuable content; Email Marketing Specialists, who manage email campaigns; PPC Specialists, who run paid advertising campaigns;

(SMM) uses social media platforms to build brand awareness, connect with an audience, drive website traffic, and boost sales. This involves creating and sharing high-quality content, engaging with followers through comments and messages, running targeted ads, and analyzing performance to refine the strategy.